![]() ![]() “The color purple helps to neutralize yellow tones to keep your hair looking brighter and whiter,” says celebrity colorist Nikki Ferrara, owner of Nikki Ferrara Hair Color in New York City. The first step is to look for a hydrating, purple color-depositing shampoo. You get a lot in each bottle which should last a decent amount of time with regular use (I use mine 2-3 times per week). Most recently, she gave the icon her sun-washed blonde hue for the headline-making Renaissance. To minimize this, your natural gray (or freshly dyed silver strands) should be cleansed gently yet completely to keep it shiny and remove-and further prevent-any of those unwanted yellow tones caused by buildup. The gloss is available at Rita Hazan salons, Ulta and Sephora. Rita Hazan is famously known Beyoncé ’s right-hand when it comes to coloring her tresses. And, over time, these things can make white or gray hair start to turn an unsightly shade of yellow. “Everything shows.” That means it accumulates things like pollution, hard water, and other styling products. Why? “The key issue here is that gray hair-natural or otherwise-is like a white blanket,” she explains. RITA HAZAN NEW YORK True Colour Ultimate Shine Gloss. ![]() Achieving the latter requires a significant amount of TLC. Rita Hazan Shine BalmSuitable for all hair typesApplication: Swirl fingers over. ![]() “Gray hair can be out of control-or it can be sleek, shiny, and sophisticated,” says celebrity colorist Beth Minardi. That gorgeous gray hair you see in shampoo commercials or on Meryl Streep’s legendary character in The Devil Wears Prada is hardly effortless. ![]()
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